Recent work: Blog postings

January 31, 2009 by admin · 1 Comment 

Some of our most recent work is a series of blog postings for Carousel Designs. This company specializes custom-made baby, cradle, crib, and toddler bedding in a variety of unique designs and patterns.

To see samples of our blog postings, please visit Carousel Designs’ blog, and look for postings listed under Haley.

Has your blog lost its way?

January 8, 2009 by admin · Leave a Comment 

Doesn’t it seem like everyone has a blog? And it’s not just individuals anymore - businesses are catching on fast, many of which have added a blog to their existing Web site.

However, no longer does just having a blog count. In today’s economy where every business plan is results-driven, a blog has to perform, not just exist.

Looking to get more out of your blog? Our writers apply proven Web content strategies in writing highly usable blog postings. Contact us to find out how we can help you meet your goal.

New year, new content

January 4, 2009 by admin · Leave a Comment 

It’s officially 2009. Now that the new year is upon us, we ask you one question: When is the last time you updated your Web site’s content? If you have never updated it, or can’t remember the last time you updated it - it’s probably time for an update.

There are many benefits of keeping your content fresh. Some of these include:

  • Keeping your users happy - Users don’t come to your site to look at pretty graphics. They come to your site for information. If they see the same content every time they visit your site, they may never return.
  • SEO value - Search engines love fresh content. Plus, the more you update your site’s content, the more frequent your site will be indexed by search engines.
  • Best practices - If your content was written circa 2005, chances are it’s not up to today’s best content practices. A ton of research has been done regarding how users read content in the past few years. Our writers apply that research into writing user-friendly content, aiming to keep a user on your site and coming back.

To find out more about the benefits of content rewriting or updating, contact us.